The Future of Advertising, the MSc in Advertising 2021 class at TU Dublin, will take you to a world found off the beaten track in Space Adyssey - ADGRAD 2021 on Thursday, 3 June, from 5pm to 6:30pm.
The MSc in Advertising class of 2021 have spent the last year acquiring the tools of the trade, and they don’t just mean figuring out how to share our screen on Zoom. Executives have gained many skills, from client leadership to strategic and media planning, while the creative team honed their craft in art direction, copywriting, and production techniques.
To show you what they are made of, they are inviting you to the MSc Advertising Showcase 2021. With just five weeks to research, plan, and execute a complete marketing communications campaign, the class was split into two teams heading head-to-head and pitching their ideas to the client or check out the video below for a sneak peek!