This module introduces learners to the use of Generative AI tools within design practice and process. It takes a design thinking approach to help learners understand and integrate AI in human-centered design, while exploring its ethical implications, data privacy, impact on creativity, and potential to transform how we design. Learners will blend traditional design skills with AI tools, developing practical abilities along with a deeper understanding of AI's impact on the design of content, products, services and systems.
Understanding AI in Design
• Introduction to AI, key concepts and terminology • Introduction to human-centered design mindsets and process • Current tools and applications • The role of the designer and emerging employment trends
Ethics and Responsibility
• Ethical considerations and implications of AI • Environmental impact of AI technologies • Security, privacy and copyright risks of using AI • Identifying and mitigating bias in AI design • Responsible design practices
AI Tools for Design Research & Problem Framing
• AI-powered user research tools • Enhancing data analysis and pattern recognition • Synthesising research and problem framing • Limitations of AI in design research & analysis
Ideation & Creative Problem Solving
• Enhancing idea generation and brainstorming • Evaluating ideas with AI • Limitations of AI in ideation & creative problem solving
Prototyping & Design Development
• Journey mapping and interaction flows • Rapid prototyping approaches combining traditional and AI methods • Visual design using text-to-image generation • Brand-aligned content creation • Motion and animation prototyping • Limitations of AI in prototyping and design development
Testing & Evaluation
• Concept evaluation planning • Usability test planning • Accessibility testing • Limitations of AI in testing and evaluation
This module combines theory and practice to introduce learners to AI concepts, tools, and best practices. It covers core topics and their design implications through lectures and hands-on workshops. Learners explore AI design tools and AI-assisted prototyping while working on collaborative, project-based activities. The module is grounded in human-centered design processes, encouraging action, creativity, and critical thinking.
| Module Content & Assessment | |
|---|---|
| Assessment Breakdown | % |
| Other Assessment(s) | 100 |