The focus is on application of Strategic Management tools and models with a view to making strategic recommendations that are suitable, acceptable and feasible. The selection of SMART recommendations is also contingent on efficient and effective research. The module therefore will also develop such skills. The final key prong of the module is presentation as the communication of recommendations in a compelling manner is key. The signature pedagogical tool used throughout is “case study”.
The module content and assessment method is designed to develop enhanced technical, analytical, conceptual and inter-personal skills.
A case will be distributed for reading in advance of 3 / 12 classes with the case issues, options and possible solutions being discussed in class.
The assessment is via 3 group solved cases weighted at 10%, 15% and 25% respectively, a ppt design challenge weighted at 10% and a 3 hour open book case study based examination weighted at 40%.
- Week 1 - Introduction to The Case “Cracking” Process
- Discussion Case 1 will be distributed
- Week 2 - Case 1 Discussion
- Week 3 - Research Skills (Tips and Tricks)
- CA Case 1 will be distributed
- Discussion Case 2 will be distributed
- Week 4 - Case 2 Discussion
- Week 5 - CA Case 1 Presentations
- Week 6 – Working with Numbers
- CA Case 2 will be distributed
- Week 7 - Presentation Skills 1 – Powerpoint
- Week 8 - CA Case 2 Presentations
- Week 9 - Storytelling and “Elevator Pitching”
- Week 10 - Case 3 Discussion
- Week 11 - CA Case 3 Presentations
- Week 12 - Reflection on Key Learnings
CA Case 3 will be distributed
Discussion Case 3 will be distributed
Lecture Content and Order
• Week 1 - Introduction to The Case “Cracking” Process• Discussion Case 1 will be distributed• Week 2 - Case 1 Discussion• Week 3 - Research Skills (Tips and Tricks)• CA Case 1 will be distributed• Discussion Case 2 will be distributed• Week 4 - Case 2 Discussion • Week 5 - CA Case 1 Presentations• Week 6 – Working with Numbers• CA Case 2 will be distributed• Week 7 - Presentation Skills 1 – Powerpoint• Week 8 - CA Case 2 Presentations• Week 9 - Storytelling and “Elevator Pitching” CA Case 3 will be distributed Discussion Case 3 will be distributed• Week 10 - Case 3 Discussion• Week 11 - CA Case 3 Presentations• Week 12 - Reflection on Key Learnings
The module is largely based around case analysis, group discussion and feedback.
Pre class readings and viewing of particular videos including Ted Talks will be critical components of the independent learning process.
Case Study analysis will be enabled by information search strategies and critical discussion.
Team role testing (the Belbin Inventory) will serve to improve relevant intra personal awareness. The module will be delivered over 12 two hour duration classes.
| Module Content & Assessment | |
|---|---|
| Assessment Breakdown | % |
| Formal Examination | 50 |
| Other Assessment(s) | 50 |