Module Overview

French for Business 4b

This module is designed to enable students to draw up a comprehensive business plan in France, to consolidate advanced oral and written language skills and to further students’ understanding of life and society in contemporary French-speaking countries through the study of current affairs

Module Code

BSST H4028

ECTS Credits

5

*Curricular information is subject to change

The development of Listening and Speaking skills

Explaining and defending a viewpoint using specialised vocabulary and discussing the advantages and disadvantages of differing options. Interacting with a degree of fluency and spontaneity. Presenting and arguing a business idea.

The development of Reading and Writing skills

Production of clear, accurate and detailed text in the form of a comprehensive business plan. Production of reports and commentaries on contemporary issues, giving reasons in support of or against a particular position.

Business Plan

Drawing up a business plan step by step for an Irish company wishing to set up a business in a French-speaking country: executive summary, business idea, market environment and marketing strategies, company/HR structure, and relevant documentation. Development of oral/aural skills focussing on presenting and arguing a business idea.

Grammar and Structures

Structures will be explained and reinforced as they arise in the context of reading and writing.

Life in contemporary French-speaking countries

Aspects of current affairs in the French-speaking countries will be studied through the use of text, film and Internet resources.

Learning and teaching will take place through the use of lectures, presentations and role plays exercises in the module. In addition to using text based material, students will be expected to make extensive use of relevant websites, external online audio and video resources referred throughout the course.

Module Content & Assessment
Assessment Breakdown %
Formal Examination30
Other Assessment(s)70