The purpose of this module is to give students experience of carrying out a substantial industry-oriented digital marketing project. This requires the students to take responsibility for an entire project life-cycle and to produce an agreed set of deliverables for an external client. The project enables learners to gain practical experience of the application of knowledge in a professional setting, to integrate knowledge and skills acquired from all parts of the degree, and to provide a context within which to further develop their professional practice.
*Curricular information is subject to change
Module Content & Assessment | |
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Assessment Breakdown | % |
Other Assessment(s) | 100 |