Module Overview

Professional Project

The purpose of this module is to give students experience of carrying out a substantial industry-oriented digital marketing project. This requires the students to take responsibility for an entire project life-cycle and to produce an agreed set of deliverables for an external client. The project enables learners to gain practical experience of the application of knowledge in a professional setting, to integrate knowledge and skills acquired from all parts of the degree, and to provide a context within which to further develop their professional practice.

Module Code

DMKT H3019

ECTS Credits

10

*Curricular information is subject to change
Module Content & Assessment
Assessment Breakdown %
Other Assessment(s)100