The module aims to assist students to develop an understanding of the importance of location selection to retail management. In addition to theories of retail location the student are taught the practical application of retail location analysis using Geographic Information Systems.
1. Introduction to the Module
2. Retail Location Theories
3. The National Planning Framework
4. Geographic Information Systems
5. Geodemographics
6. Catchment Area Derivation
7. Retail Network Optimisation
8. Conclusions & Revision
Lectures with demonstration: students will be exposed to the theory of retail location and extensive reference will be made to relevant case studies
Students will also be exposed to a sophisticated Geographic Information Systems tool in computer labs
Module Content & Assessment | |
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Assessment Breakdown | % |
Other Assessment(s) | 100 |