To meet the challenges of the international business environment the technology specialist needs to combine professional competence with a fundamental grasp of
the entrepreneurial process. This module provides the tools for promoting entrepreneurship across the organization, including indigenous firms, large multinationals and subsidiary operations. The focus is not on start-up companies but on organisations where the business concept is built around the exploitation of technology. The purpose of this module is to enable the participant to perceive entrepreneurship within its strategic context and to understand both the influence of organisational context on entrepreneurial orientation and the outcomes of an entrepreneurial posture. The module provides an holistic perspective of the organisation along with an understanding of the key elements of entrepreneurship and how it interacts with the broad aspects of the organisation, integrating the main conceptual frameworks provided by the commercialisation, strategic management and organisational behaviour modules within the context of today’s global economy.
Concepts of Entrepreneurship.
Course introduction. The dominant logic of entrepreneurship. Entrepreneurship in the new competitive landscape. Dimensions of entrepreneurship. New venturing. Selecting and leading a business model for entrepreneurship.
Strategic Entrepreneurship.
The entrepreneurship / strategic management interface and perspectives. Entrepreneurial imperatives of strategic leadership. A framework for entrepreneurial strategy.
Entrepreneurial Capabilities.
Resource based theory and the entrepreneurial organisation. Entrepreneurial management as strategy. Managing contingencies and changing contexts.
Behavioural Context of the Organisation.
Managing entrepreneurial capabilities. Using functional strategies to promote an entrepreneurial environment. Creative abrasion. Leading entrepreneurial teams.
Structuring the Organisation for Entrepreneurship.
Role of structural context. Structure, processes and relationships. Entrepreneurial organisational design. Complexities in applying structural context.
Entrepreneurial Culture.
Entrepreneurship, culture and competitive advantage. Developing and leading an entrepreneurial culture. Entrepreneurial Audits.
Constraints on Entrepreneurship.
Systems, structural and strategic constraints. Policy, people and procedural constraints. Effective management of entrepreneurship.
Leading the Entrepreneurial Organisation.
Traditional general management v entrepreneurial leadership. Philosophies of entrepreneurial leaders. Role of middle managers.
International and MNC Entrepreneurship.
Implementing strategies for corporate entrepreneurship. Strategic role of top management. Entrepreneurship as growth. Facilitating subsidiary
entrepreneurship.
The External Environment.
Achieving international growth. Alliances, networks and external contacts. Government and regulatory policy evaluation.
The Evolution of the Field of Entrepreneurship.
Contemporary and emerging perspectives.
Lectures, guest lectures, case studies, in-class discussions, presentations.
| Module Content & Assessment | |
|---|---|
| Assessment Breakdown | % |
| Formal Examination | 50 |
| Other Assessment(s) | 50 |