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Module Overview

Product Portfolio Management

To be successful, product leaders should drive a balanced portfolio of products that reflect the mission, strategy and desired state the organisation wishes to create.

Product Management must respond to changing market conditions, customer needs, and emerging technologies when building products. This module presents principles and patterns of product management excellence to help create winning experiences to delight customers and succeed in the market.

Through case studies, participants will learn how successful product managers can re-think discovery, delivery and portfolio management in the pursuit of radically improved performance, accelerating the rate of innovation and optimizing the portfolio. High performance product-centric organisations continuously move initiatives through product development lifecycles from Explore to Retire. Using the same strategy, practices and processes across the entire portfolio will result in negative outcomes and results.

The module aims to build participants’ capability to continuously seek out new business models, products and services to ensure the future relevance, growth and evolution of the business.
Module Code

MGMT1129

ECTS Credits

5

*Curricular information is subject to change

Day 1

  • Introduction
  • Creating High Performance Organizations to Innovate at Scale
  • Strategic Alignment
    • Vision, mission, strategic objectives
    • The principle of mission
    • Mission Command over Command and Control
    • Value trees
  • Managing the Life Cycle of Business Model Innovation
    • Innovation portfolio mapping
    • Innovation accounting
  • Portfolio Management and Growth
    • Funding and investment
    • Governance and business performance
    • Organisational design, incentives and team structures for scale

Day 2

  • Nurturing a Culture of Experimentation
    • Case study
    • Improvement Kata
    • Retrospectives and Coaching Kata
  • Leadership at All Levels
    • Case study
    • Scaling the Leadership Ladder
    • Competency and Capability matrix
  • Create Culture to Scale
    • Values, Behaviours, and Operating Assumptions
    • Behaviour Design

This module will use a mix of:

  • Short interactive lectures
  • Case study discussions
  • Real-life examples
  • Delegate exercises
  • Video examples
  • Extensive discussion

Module Content & Assessment
Assessment Breakdown %
Other Assessment(s)100