Module Overview

Data Mining

Part-time / Level 9 / Online

Data mining is an area of increasing importance and interest to organisations. Data mining techniques offer huge potential in the creation of new knowledge products and services and the enhancement of existing products and services. Rather than focus on the details of specific data mining techniques, this module addresses the application of data mining techniques to real business problems. The focus of the module is on the use of data mining techniques effectively in organisations. As part of the module students will develop a complete data analytics solution within a team.

 

 

  • Overview
    • Introduction to data mining and applications of data mining
    • Data, Information, Knowledge
    • Modelling an activity
    • Framing a business model
    • Developing a model
    • Deploying a model
  • Data Mining Life Cycle
    • Stages of a DM project
    • Outputs of each stage
    • Roles and responsibilities of people involved in data mining
  • Data Preparation
    • Extracting and loading data mining
    • Data exploration steps
    • Data issue investigation
    • Data sampling
    • Preparing data for data mining
    • Data aggregation
  • Data Mining Techniques
    • Data classification techniques
      • Decision Trees
      • Random Forests
      • KNN
      • Support Vector Machines
      • Generalised Linear Models
      • Classification vs Prediction
    • Association rule analysis
      • Apriori
    • Data cluster analysis
      • Hierarchical
      • Partitioned
      • Density
    • Anomaly Detection
    • Other data mining techniques within a business context
    • Evaluating Data Mining models
    • How visualisations are used in Data Mining
    • Using Boasting and Bagging to improve predictive outcomes
    • Legal & Ethical Issues in Data Mining
    • Model deployment: issues within the business context

The module is designed to be delivered as face to face learning, teaching and assessment for the TU5353 programme.

Module Content & Assessment

Assessment Breakdown %
Formal Examination 100.00%

Contact school.cs@tudublin.ie for further information.

EU students: €230

Non-EU students: Contact international.city@tudublin.ie for more details.